Pitch Don’t Kill My Vibe – The Do’s and Don’ts of Pitching to the Media

What are journalists looking for in a story and what’s the best way to pitch them? Ayelet Noff talks to Sam Shead of Business Insider, Stewart Rogers of VentureBeat, and Jona Kallgren of the Associated Press, to find out what they look for in a PR pitch and how startups can get their attention.

Music credit: Sphere by Creo, CC BY

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